8221 modules
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MANG3052 2029-30
Digital Marketing: Engaging with the Customer
This module aims to develop an understanding of the major issues facing marketers in the rapidly growing area of online marketing, with particular emphasis on the managerial implications of evolving business models and the associated new marketing applications. Students will acquire specialist employable knowledge in a rapidly developing subject area where employers are reporting significant skills shortages. -
MANG3052 2028-29
Digital Marketing: Engaging with the Customer
This module aims to develop an understanding of the major issues facing marketers in the rapidly growing area of online marketing, with particular emphasis on the managerial implications of evolving business models and the associated new marketing applications. Students will acquire specialist employable knowledge in a rapidly developing subject area where employers are reporting significant skills shortages. -
ARTD3120 2028-29
Digital Marketing: Future Landscapes
The world has fundamentally changed- with digital and physical ecosystems merging. This creates a landscape that budding strategists and marketeers need to understand and navigate, especially in the fast-evolving fashion, luxury and lifestyle sectors.
The module will extend from an exploration of traditional digital marketing, addressing current and forthcoming trends, customer interactions and experience, new and emerging technologies, data footprints, platforms and algorithms. It will map the shifting landscape of marketing and strategy exploring emerging ethical questions and usage for digital technologies and AI.
This module explores how learners can navigate and apply strategic thinking around digital business models, and marketing for both the near- and longer-term future. -
ARTD3120 2027-28
Digital Marketing: Future Landscapes
The world has fundamentally changed- with digital and physical ecosystems merging. This creates a landscape that budding strategists and marketeers need to understand and navigate, especially in the fast-evolving fashion, luxury and lifestyle sectors.
The module will extend from an exploration of traditional digital marketing, addressing current and forthcoming trends, customer interactions and experience, new and emerging technologies, data footprints, platforms and algorithms. It will map the shifting landscape of marketing and strategy exploring emerging ethical questions and usage for digital technologies and AI.
This module explores how learners can navigate and apply strategic thinking around digital business models, and marketing for both the near- and longer-term future. -
FILM2030 2027-28
Digital Media and The World of Work
Digital media influence and shape the ways we live and engage with others – not least in the world of work. Mobile apps, algorithmic cultures and automated decision making have ushered in a world of influencer marketing, freelancing and gig work that is impacting industries across the economy, from critical and creative labour to the platform economy, healthcare, and manufacturing. In this module you will engage with the impact of digital media on contemporary workers, workplaces, and work practices to develop a critical understanding of the rapidly changing contours of digital labour. -
FILM2030 2026-27
Digital Media and The World of Work
Digital media influence and shape the ways we live and engage with others – not least in the world of work. Mobile apps, algorithmic cultures and automated decision making have ushered in a world of influencer marketing, freelancing and gig work that is impacting industries across the economy, from critical and creative labour to the platform economy, healthcare, and manufacturing. In this module you will engage with the impact of digital media on contemporary workers, workplaces, and work practices to develop a critical understanding of the rapidly changing contours of digital labour. -
ARTD6265 2026-27
Digital Media I: Critical Theory
This module will introduce you to some of the core concepts and ideas in the broad theoretical context of Digital Media. We will explore contemporary global challenges in the media landscape and encourage you to develop critical thinking and identify potential lines of enquiry. You will engage with theories, ideas, new technologies and case studies that will challenge and advance your own thinking. -
ARTD6265 2025-26
Digital Media I: Critical Theory
This module will introduce you to some of the core concepts and ideas in the broad theoretical context of Digital Media. We will explore contemporary global challenges in the media landscape and encourage you to develop critical thinking and identify potential lines of enquiry. You will engage with theories, ideas, new technologies and case studies that will challenge and advance your own thinking. -
ARTD6266 2025-26
Digital Media II: Collaborative Critical Practice
In this practice and research led module you will explore collaborative critical practice, and design and develop your own project. The module is team-taught, and thus informed by diverse voices with expertise in curated strands. Your project will be produced in a group as part of one of these specialised strands and complemented by your individual critical commentary of it. The resulting projects will participate in the student exhibition, curated in collaboration with the teaching team. -
ARTD6266 2026-27
Digital Media II: Collaborative Critical Practice
In this practice and research led module you will explore collaborative critical practice, and design and develop your own project. The module is team-taught, and thus informed by diverse voices with expertise in curated strands. Your project will be produced in a group as part of one of these specialised strands and complemented by your individual critical commentary of it. The resulting projects will participate in the student exhibition, curated in collaboration with the teaching team.